In the world of the Internet and digitization, e-mails are the best and least expensive method to promote your product. It offers you the opportunity to directly reach your clients and share the benefits of your product and services.
However, before you can utilize this marketing technique to get more leads, you need to prepare for it. Therefore, many software businesses have actually developed automation software for email marketing. Here’s a review of one such application called Automizy in our Email Marketing Tools For Nonprofits – Automizy Review.
Automizy Summary
Automizy is a high-end automation software developed for increasing the ROI of your email marketing campaigns considerably by around 34%. The AI-powered software application serves business owners, online marketers, and others with a chance to analyze the market and optimize/create strategies to increase ROI. It also helps you expand your e-mail list, improves your process, and get much higher open rates than you typically get on your own.
What’s more fascinating is that Automizy is designed particularly for small and medium businesses, unlike other e-mail marketing tools. This implies that even start-ups and small businesses that have actually just gotten in the marketplace can add value to their company by utilizing this tool. Its developers have actually likewise made it with an extremely simple UI that is simple to utilize even for a non-professional. It doesn’t require any coding or other abilities for automating a procedure. You can do all you desire by merely dragging and dropping.
The automation software application also has a great reporting system. It can provide you with several metrics like conversion reports, Public API, split testing, and more that you can use to prepare your next move.
Another important thing is that Automizy likewise has a YouTube channel that contains numerous videos about utilizing it.
Let’s get a better take a look at what this tool entails by focusing on its features.
Functions
1. Drag & Drop Email Editor
Automizy has a drag-and-drop email editor that lets online marketers create e-mail campaigns with ease and flexibility, even without diving into the technicalities.
2. Visualize Automation Builder
Though it includes the power to automate the complete process, it likewise offers the functionality to see how the e-mail campaign will appear while working on it.
3. Subject Line AB Testing
Automizy not only recommends individualized subject lines however also comes with the functionality to evaluate them even before the campaign starts. In this manner, it increases the possibility of success.
4. Scheduling
This AI-based email marketing software also lets them schedule their campaign as per the targeted audience’s time schedule.
5. Subscriber Management
As the name suggests, this feature helps companies to manage their subscribers. They can have a detailed look at the number of active, inactive, and bounded user subscribers in real-time.
6. Website Behavior Tracking
With this function, one can quickly track the difference in website metrics prior to and after releasing an email marketing campaign.
7. Contact Management
It likewise offers a chance to create and manage a total record of the contacts who will receive a customized e-mail.
8. Campaign Analytics
The tool also comes loaded with the capability to analyze every single change in your campaign metrics corresponding to the campaign started. In this manner, it streamlines the process to figure out which move can impede your path to success and remove it from your existing marketing method.
9. Key Email Conversion Metric Reports
Another unique feature of Automizy software application is that it collects, handles, and offers a total record of conversion metrics and the corresponding reaction on introducing a brand-new campaign, and so on.
10. Native Integrations
From Shopify to Hyperise, Clearout, and Pabble Connect, this tool allows you to integrate different native and highly-functional APIs into your campaign to improve user experience and ROI.
11. Adjustable Unsubscribe Page
Finally, it turns an uninteresting unsubscribe page to a luring one such that the irritated user may reconsider before unsubscribing to your email marketing campaign.
Advantages
1. Unlimited Users
The greatest advantage of choosing Automizy is that it lets you have unrestricted users.
You have the chance to draw in, engage, and convert a different number of users at the exact same time without worrying about hitting your subscriber limits. It does not keep you limited to a particular set of users like that in the case of traditional active e-mail marketing platforms.
2. Enticing Subject Lines
By utilizing the power of Artificial Intelligence, Automizy collects a heap of details around the most popular and effectivesubject lines. Based upon the insights acquired, it comes up with some of the subject line options that you can choose.
This provides marketers some efficiency in collecting and examining data and improving the campaign’s success rate.
3. Save Time and Effort
Earlier, the marketing team used to spend a larger portion of their working hours into writing e-mails, studying and deciding the subject lines, and managing the complete procedure. This can be a tiring and uninteresting task.
But now, with the introduction of Automizy, this has actually ended up being easier than ever anticipated. By automating the whole process and providing custom (& customized) subject lines, the tool has actually made it easier to run a campaign easily, rapidly, and effortlessly. Furthermore, it has saved adequate time for marketers to concentrate on other efficient ideas and jobs.
4.14 Days Totally FreeTrial
Another advantage of thinking about Automizy for your email marketing campaign is that it offers 14-days totally free trials. The very best part is you need not share any credit/debit card details up until the trial duration ends.
It gives you an opportunity to upgrade or change your pricing plan to revise the campaign’s terms and, afterwards, ROI.
5. Live Contact Filtering
Automizy is also gaining substantial momentum in the digital marketing world due to the fact that this tool offers the functionality of live contact filtering. Meaning, you can pick/remove the contacts who will get an email newsletter even while processing it.
Something that is yet not possible on any other automated e-mail marketing platform.
6. Free Live Chat Assistance
Another service that is making entrepreneurs and marketers inclined towards this automated email marketing platform is that it provides free live chat support.
With this, Automizy makes it easier for newbies in addition to those executing it from a long period of time back to comprehend all the concepts and discuss their problems with specialists anytime and anywhere. They can get them solved in an effective manner to derive better outcomes.
7.Cost-Effective
Finally, this tool offers better services to all at comparatively lower rates. Unlike other reputed e-mail marketing automation software applications, it does not keep duplicate, bounded or non-active contacts into account. It charges only on the basis of active user subscribers.
Besides, it runs with the concept of charging based on the variety of subscribers. Something that turns it into the cheapest alternative offered in the marketplace when having very little user subscribers.
Cons
1. Sending Out Real-time Personalized Newsletters
The primary reason that entrepreneurs are not using this email marketing software application is that it does not offer the functionality of individualizing newsletters in real-time. However, it is expected that they are working on it. This suggests that this function may soon be available in the upcoming update.
2. More Email Design Templates
Automizy automates the complete e-mail marketing campaign procedure to a larger extent. Nevertheless, it does not come filled with sufficient design templates. This is once again considered as a reason that some businesspeople are turning towards other tools like Mailchimp.
3. Double Opt-in
Unlike AWeber, this AI-powered tool does not offer the option of double opt-in. This indicates users do not receive a verification link on signing up for your newsletters. Therefore, spam and disinterested users get added to your list without making a difference to your profit scale.
Now you understand what this tool entails, what pros and cons to think about while selecting it for your email marketing campaign, it is likely that you are curious to understand the rates.
Pricing
This e-mail marketing automation tool is available at a minimum of $9. This is the basic variation of the tool and empowers you to contact only 200 active user subscribers.
To ensure that you can engage and maintain every user subscriber, the tool comes with personalized pricing plans. In simpler words, the tool lets you select the best pricing plan for your company, depending on the number of active subscribers you have.
For example, if you have 500 active user subscribers, the charges for engaging these users would be around $18/month. The rate would be around $119/month for 10,000 to 20,000 active user subscribers.
Last Thoughts
Using an AI-enabled automation tool like Automizy for handling your e-mail marketing campaign is nonetheless a competitive advantage. It can add endless advantages to your business strategy. It is advisable to bring your team on board, discuss, and integrate Automizy-like software application into your marketing process.
Thanks for reading our article on Email Marketing Tools For Nonprofits Review.