In the world of the Internet and digitization, emails are the best and cheapest way to promote your product. It offers you the opportunity to directly reach your clients and share the advantages of your services or product.
However, before you can utilize this marketing technique to get more leads, you need to prepare for it. Therefore, numerous software companies have developed automation software application for email marketing. Here’s an evaluation of one such application called Automizy in our Retail Email Marketing Best Practices – Automizy Review.
Automizy is a high-end automation software developed for increasing the ROI of your email marketing campaigns considerably by around 34%. The AI-powered software serves entrepreneurs, online marketers, and others with an opportunity to evaluate the market and optimize/create strategies to increase ROI. It also assists you broaden your e-mail list, enhances your process, and get much higher open rates than you generally get on your own.
What’s more interesting is that Automizy is developed particularly for small and medium businesses, unlike other e-mail marketing tools. This means that even start-ups and small businesses that have actually just gotten in the marketplace can add value to their organization by using this tool. Its developers have likewise made it with an extremely basic UI that is simple to utilize even for a non-professional. It doesn’t need any coding or other abilities for automating a procedure. You can do all you desire by merely dragging and dropping.
The automation software application likewise has a very good reporting system. It can provide you with a number of metrics like conversion reports, Public API, split testing, and more that you can use to plan your next move.
Another essential thing is that Automizy also has a YouTube channel which contains a number of videos about utilizing it.
Let’s get a more detailed take a look at what this tool entails by focusing on its features.
1. Drag & Drop Email Editor
Automizy has a drag-and-drop e-mail editor that lets marketers develop email campaigns with ease and flexibility, even without diving into the technicalities.
2. Visualize Automation Builder
Though it features the power to automate the complete process, it also offers the functionality to see how the email campaign will appear while working on it.
3. Subject Line AB Testing
Automizy not only recommends individualized subject lines however also comes with the functionality to test them even before the campaign begins. This way, it increases the possibility of success.
This AI-based e-mail marketing software application also lets them schedule their campaign as per the targeted audience’s time schedule.
5. Subscriber Management
As the name suggests, this feature aids businesses to manage their subscribers. They can have an extensive look at the number of active, non-active, and bounded user subscribers in real-time.
6. Website Behavior Tracking
With this function, one can easily track the distinction in site metrics before and after releasing an email marketing campaign.
7. Contact Management
It also offers a chance to create and handle a complete record of the contacts who will receive a customized e-mail.
8. Campaign Analytics
The tool also comes loaded with the capability to analyze each and every single change in your campaign metrics corresponding to the campaign initiated. By doing this, it streamlines the process to identify which move can impede your course to success and eliminate it from your existing marketing strategy.
9. Key Email Conversion Metric Reports
Another unique feature of Automizy software application is that it gathers, handles, and offers a total record of conversion metrics and the matching action on launching a brand-new campaign, and so on.
10. Native Integrations
From Shopify to Hyperise, Clearout, and Pabble Connect, this tool allows you to integrate different native and highly-functional APIs into your campaign to improve user experience and ROI.
11. Customizable Unsubscribe Page
Finally, it turns an uninteresting unsubscribe page to an enticing one such that the irritated user may reconsider before unsubscribing to your email marketing campaign.
1. Unrestricted Users
The biggest benefit of choosing Automizy is that it lets you have unlimited users.
You have the opportunity to draw in, engage, and convert a different number of users at the very same time without worrying about hitting your subscriber limits. It does not keep you restricted to a particular set of users like that in the case of traditional active email marketing platforms.
2. Enticing Subject Lines
By harnessing the power of Artificial Intelligence, Automizy gathers a stack of info around the most popular and effectivesubject lines. Based on the insights acquired, it produces a few of the subject line choices that you can choose.
This gives marketers some efficiency in gathering and examining data and improving the campaign’s success rate.
3. Save Effort And Time
Previously, the marketing team used to invest a larger portion of their working hours into writing e-mails, studying and deciding the subject lines, and handling the complete procedure. This can be a tedious and dull job.
Today, with the arrival of Automizy, this has actually become easier than ever anticipated. By automating the whole procedure and providing customized (& individualized) subject lines, the tool has made it simpler to run a campaign easily, rapidly, and easily. In addition, it has saved enough time for marketers to concentrate on other productive ideas and jobs.
4.14 Days Totally FreeTrial
Another benefit of thinking about Automizy for your email marketing campaign is that it offers 14-days free trials. The very best part is you need not share any credit/debit card details until the trial duration ends.
It offers you an opportunity to upgrade or change your pricing plan to modify the campaign’s terms and, thereafter, ROI.
5. Live Contact Filtering
Automizy is also gaining huge momentum in the digital marketing world due to the fact that this tool offers the functionality of live contact filtering. Meaning, you can pick/remove the contacts who will receive an e-mail newsletter even while processing it.
Something that is yet not possible on any other automatic email marketing platform.
6. Free Live Chat Support
Another service that is making entrepreneurs and online marketers inclined towards this automated e-mail marketing platform is that it provides complimentary live chat support.
With this, Automizy makes it much easier for newcomers as well as those implementing it from a long period of time back to comprehend all the concepts and discuss their issues with experts anytime and anywhere. They can get them fixed in an efficient way to derive much better results.
Lastly, this tool supplies better services to all at comparatively lower rates. Unlike other reputed email marketing automation softwares, it does not keep duplicate, bounded or inactive contacts into account. It charges only on the basis of active user subscribers.
Besides, it runs with the concept of charging based upon the variety of subscribers. Something that turns it into the least expensive option readily available in the market when having minimal user subscribers.
1. Sending Out Real-time Personalized Newsletters
The primary reason that business owners are not using this e-mail marketing software application is that it does not offer the functionality of customizing newsletters in real-time. However, it is expected that they are working on it. This implies that this feature may quickly be available in the upcoming update.
2. More Email Design Templates
Automizy automates the complete email marketing campaign process to a wider extent. However, it does not come filled with sufficient design templates. This is again considered as a reason why some businesspeople are turning towards other tools like Mailchimp.
3. Double Opt-in
Unlike AWeber, this AI-powered tool does not provide the option of double opt-in. This implies users do not get a verification link on registering for your newsletters. Thus, spam and indifferent users get added to your list without making a difference to your profit scale.
Now you know what this tool entails, what pros and cons to consider while picking it for your e-mail marketing campaign, it is likely that you are curious to understand the pricing.
This email marketing automation tool is available at a minimum of $9. This is the basic variation of the tool and empowers you to contact only 200 active user subscribers.
To ensure that you can engage and maintain every user subscriber, the tool features customized pricing plans. In simpler words, the tool lets you choose the ideal pricing plan for your company, depending upon the number of active subscribers you have.
For example, if you have 500 active user subscribers, the charges for engaging these users would be around $18/month. The rate would be around $119/month for 10,000 to 20,000 active user subscribers.
Using an AI-enabled automation tool like Automizy for handling your email marketing campaign is nonetheless a competitive benefit. It can add endless advantages to your company strategy. It is recommended to bring your team on board, talk about, and integrate Automizy-like software application into your marketing process.
Thanks for reading our article on Retail Email Marketing Best Practices Review.