Are you thinking of promoting your post by hand on more than 10+ networks?
Not an excellent idea!
Promote your content wisely with couple of clicks on several social platforms.
Share your blog site content instantly or schedule it to publish in the future on multiple social profiles with SocialPilot, an exceptional automated publishing app which you can utilize from any browser.
You can post on Facebook, Instagram, Twitter, LinkedIn, Google+, Pinterest, Google My Business, Tumblr, VK and Xing. For some time now, Hootsuite has actually led the social network management landscape. It hasn’t dominated the way a company like Google does for search however they’ve been around a very long time since 2008 and have earned a respectable credibility since then. If an upstart is going to take on Hootsuite, they’re going to need to match them in functions and beat them on price. And, overall the product needs to be at least as easy to use.
This is the lens through which we’re viewing Social Pilot, which was established in 2014. How do they stack up against not simply Hootsuite but all of the notable players in this area? They’re not precisely newbies, however they have not really made a big splash yet. Its long list of functions make it a legitimate contender in the SMM market. And while you might not have become aware of the platform, companies like Amazon, Gartner, Samsung, and Vodafone have.
With strong momentum built up in 2018, Social Pilot has set its sights directly on their competitors and it’s not a stretch to imagine that Hootsuite is in their crosshairs. Social Pilot matches them on nearly every function, nails the interface, and their pricing appears purpose-built to be checked out as a side-by-side contrast with Social Pilot coming out as the much better worth on paper. With that in mind, let’s dive in more and a complete view of the offering in our Social Pilot Free Review.
SocialPilot Review – Is SocialPilot the Best Social Network Management Platform?
SocialPilot is a social media management and social media scheduling platform that allows you to link all of your social accounts so that you can handle them in one location. As well as being a great tool for people to utilize, this marketing tool is especially good for agencies and large teams, considering that depending upon the size of the plan you choose, you can amount to 100 social network accounts.
You can quickly publish to all popular social media platforms. SocialPilot works with Instagram, Facebook, Twitter, LinkedIn, Google My Business, Pinterest, Tumblr, and VK.
SocialPilot’s social network scheduling includes enable you to schedule and publish social media posts to several accounts on numerous social media networks. You can easily tailor one post to appeal to the different audiences on each platform which will help with engagement. You can likewise tag other users and brands in your posts from within the SocialPilot control panel to gain more views on your posts.
The marketing tool likewise lets you develop and schedule carousel posts for Facebook and LinkedIn, so there is no requirement to develop these manually any longer.
There is a content calendar that permits you to picture your content plan for the weeks and months ahead, and if you are an agency you can easily filter the brands you are dealing with so you can view one brand name or account at a time.
If you are starting to run out of concepts for fresh material, you can make the most of the curated material feature, which reveals you short articles and other material that would relate to your target audience, and lets you instantly publish or schedule it to be posted to your accounts. There is a browser extension for this purpose too, so if you come across anything interesting while you are browsing the web, you can share it to your social accounts at the click of a button.
To stop you ending up being overwhelmed with comments and messages, Social inbox lets you check out and respond to Facebook messages throughout various pages all in one location. You can share access with your group also, to ensure that client comments are responded to as rapidly as possible.
In general, SocialPilot as a social media automation tool assists you stay organized and offer excellent customer service, despite the number of accounts you are managing.
Social Pilot is aimed at a broad audience, with prices options targeted at everything from small businesses to big enterprises. What’s excellent is that there are no feature limitations almost anything you can do at the greatest level can also be done at the most affordable. You simply do it on a smaller sized scale.
SocialPilot has 3 tiers of prices for the primary plans, as well as an individual plan for those who are simply getting going to schedulecontent, which is $8.33/ month.
The individual plan lets you link 5 social profiles, publish 50 posts, and make use of the content curation features, so it’s exceptional value for a person who is simply starting.
- Professional ($ 30/month, or $25/month billed every year) At Social Pilot’s least expensive level subscription, you can handle 50 social profiles, make 200 posts per day with as much as 2,500 posts in the queue.
- Small Team ($ 50/month, $41.33/month billed each year) 100 social accounts, 500 posts each day, 5,000 posts in the queue.
- Agency ($ 100/month, $83.33/month billed each year) 200 social accounts, 1,000 posts, 10,000 in the queue
- Enterprise (Custom pricing) For customers who require to do more than the other plans allow for. SocialPilot white label service: If you are a huge marketing company who want to utilize SocialPilot service under their own brand name, you can choose the Enterprise plan.
Of the 3 functions you can not access with the Professional plan, just one of them works at that level: the Social Inbox, which lets you manage all incoming comments and messages from all your Facebook Pages in one place. The other 2 features, Customer Management and White Label PDFs for analytics are tailored towards agencies. For a full list of features with each plan, you can look Social Pilot’s pricing page.
There’s absolutely nothing cutting-edge or advanced about their user interface, and that serves them extremely well. It’s easy, clean and extremely organised so it is very easy to use.
Even better, on your first login, the platform guides you through the initial setup, showing you where and how to link your numerous accounts, and creating a preliminary publishing schedule. The rest of the platform is simple enough to determine simply by clicking through each module on the navigation bar, and there’s constantly an icon for accessing assistance on the page you’re working with.
There is an option for bulk scheduling with a CSV file, if you want to submit a a great deal of posts ahead of time.
Functions of SocialPilot
Now we get to the crucial bit. A great interface is a nice thing to have, however it’s ultimately useless if there isn’t good software application user interface with it. Eventually, the question we’ve got to ask when examining platforms like this is: Does it make the social media professional’s life easier? And the answer here is: yes.
The management of accounts is done easily and efficiently, as you can organize each account into relevant groups (by channel, by client, by whatever). SocialPilot lets you connect to all your social media accounts through a single user interface. If you’re posting the exact same content across several channels, it’s simple enough to choose them all as part of the process. But it’s even easier if you’ve currently organized them together – just pick the group and the post goes where you desire it to. Social Pilot makes short work of scheduling, queuing, modifying, and sharing all your content, too. There’s even a content curation feature nestled within the publishing module simply search by keywords and when you’ve discovered something proper, you can post, queue, or schedule it right there.
You can also use SocialPilot to automate your social media posts, so even when you are too busy to be publishing, or away on holiday, your social media accounts are active and running on autopilot. You can either select to compose a basic text or a text with an image by selecting Share as Text or Share as Image option.
Unlike posting on social media accounts, SocialPilot doesn’t impose character limits, supplying users the free range they require to develop and share messages with their target audience.Other features include Social network Analytics, Client Management, Bulk Scheduling & Custom-made FB Branding and more.
There’s likewise a handy internet browser extension for sharing on the go, and SocialPilot’s mobile app consists of image modifying functionality.
Its one defect in this department is a huge one, though: there’s no direct publishing of material with Instagram. Prior to 2018, this would be par for the course; Instagram did not enable publishing from any 3rd party apps. But since a year ago, they began permitting business accounts to do this, to make it much easier for them to deal with their social network management platforms. Since then, there are a lot of platform options for companies to scheduleand publish straight through Instagrams API. For some reason, Social Pilot didn’t get on this and get it done. It remains in the works, however as of now, if you develop a post on Social Pilot you’ll need to use their own mobile app to finish the job. It’s a 3 action process that’s more than a little troublesome, an approach that was common last time but is now basically obsolete. And it’s not just that direct publishing capability that Social Pilot lacks: there actually isn’t any significant integration with Instagram, no API integration at all. You can’t get analytics and even see post histories (unless you scheduled them in the platform to begin with).
This is a shame because the rest of the analytics module is excellent. It works with Facebook, Twitter, Pinterest, and LinkedIn, and provides insights into post performance that dive much deeper than the basic follower, reach, and engagement metrics. You’ll be able to get a birds eye view of what’s working, and after that drill down much deeper to see why and how. You can discover who and where your most engaged audience members are, and what hashtags are resonating the most. You’ll learn audience demographics, along with the times and days they’re most active. If you can’t build a successful social network presence using these analytics, you will not have the ability to blame Social Pilot.
There’s functionality for boosting posts, message management, bulk scheduling function, content curation and even analytics too.
This is specifically true if you’re utilizing Facebook for the bulk of your social network marketing. While Social Pilot does a great deal of various things for various channels, it does everything for Facebook. Among the platform’s finest features is the Social Inbox, which lets you handle and respond to all your FB comments and messages, across all accounts and profile and pages. For agencies handling this part of their customers’ heavy raising the ease with which they’ll have the ability to stay on top of all their communication may be worth the regular monthly cost alone. If they could add this feature to more platforms, so that social media managers never ever need to leave the Social Pilot platform, that could be a deciding factor for a great deal of prospective customers.
Immediately share blog posts to your social accounts and profile with RSS
Another tool that can conserve you lots of time is the RSS feed tool. You can add the RSS feed URL of your (or someone else’s) website so that it gets shared throughout all of your social network accounts instantly each time a new post goes live. If you are a company or an agency then you will absolutely wish to go for among the three main plans, ‘Professional’, ‘Small Team’, or ‘Agency, as these plans all offer you access to analytics and reposts, bulk scheduling tool, RSS feeds, support, and the ability to add team members.
Maybe it’s since of their relatively unknown status, but Social Pilot doesn’t have much in the way of third party integrations or apps. This is one area that hurts the platforms possibilities with larger companies, who’ll likely have larger technology ecosystems that are not just social media related. Apps linking task management, ecommerce, CRM, and many other pieces of the marketing pie with social media marketing platforms abound there are over 150 that work with Hootsuite. This shouldn’t impact Social Pilot’s clients on the small side of things (Professional and Small Teams plans), and these app integrations aren’t required to construct a successful social media presence, but some bigger clients may want to do their research study and make sure they can (or will have the ability to) link to their other software application solutions.
For the time being, though, Social Pilot provides a sort of workaround by supporting integration with Zapier a third party web service that handles the integration of other web apps. If you connect your Social Pilot account with your Zapier account, you can then connect any of more than 1,000 apps back to Social Pilot, sharing data in between them to ease workflows. Naturally, this isn’t complimentary, and so is going to cost you another month-to-month fee, paid to another business. On the plus side, you’re still saving cash with Social Pilot over Hootsuite.
Other noteworthy integrations consist of:
- Project Manager
- URL shortening services like Google, Bitly, Sniply, Rebrandly, and Feedly. You can link Social Pilot to your account on any or all of these services, make it the default for any or all of your accounts, and long links will immediately be reduced when you develop a post.
- Web web browser extensions for Chrome, Safari, and Firefox, which allow you to save and schedule any page you may be looking at. It’s also convenient for when you’re goofing at work and something catches you. Hit that extension button and bam! You’re working.
Social Pilot has been around since 2014, however they’re still commonly viewed as a new player in the social media management market. They’ve utilized the time because their founders wisely, developed a product that has complete features, collaborative, and extremely easy to use. They can win over a lot of new consumers who are tired of paying too much for competing products.
There are still a couple of things that require to be addressed/brought up to speed, most significantly the platform’s absence of Instagram functionality. While you can link your Instagram accounts to the platform and schedule things through it, all that gets you is the capability to see what you’re doing on Instagram along with everything else. You will not actually be able to do anything with Instagram (no direct publishing, no data). That’s something they’ve got in the works, but it’s a problem for marketers and social media managers who are working with Instagram every day.
Still, for smaller sized companies, and any business or agency handling popular Facebook pages, Social Pilot will be a welcome change of scenery. Add to the fact that it supports Twitter, Pinterest, Blogs, Google+, and LinkedIn, and it all produces a very excellent platform. For any brand starting to get serious about social media management, or agencies looking to better handle their multiple clients, Social Pilot must remain in your shortlist of platforms to check out.
How is SocialPilot various than other social network tools?
SocialPilot is not the only posting service out there. In reality, there are numerous others that have actually been around longer than it has.
Buffer and Hootsuite, for example, are another popular apps for this purpose.
So what makes SocialPilot various or even much better?
All 3 services offer premium plans, but SocialPilot’s price of $10/month is minimal compared to Buffer’s $15/month and Hootsuite’s $17.49/ month.
Should you use SocialPilot to manage your social media?
Whether you are a single user, small company, large group, or company, we highly suggest that you utilize SocialPilot for your social network management. SocialPilot is a portion of the price of comparable social network tools and offers all of the features you require to provide expert social media management solutions for your company or for your customers.
The white labeling solution is an excellent option to have if you are managing social media for another company, as it can make you come across like and expert and being dependable, as it will look like you have your own devoted software application to run their accounts. You can also download white labeled reports to send to your clients.
Collaboration features make it simple to manage your social network with a team, allowing you to give different levels of access to different users. This can likewise work well if you are utilizing freelancers or interns to assist with your content and scheduling because while they can produce and schedule posts, you will still have the alternative to authorize it prior to it goes live if you want to.
Overall we feel this is an excellent tool for the price, and its works for small businesses just beginning as well as bigger agencies, so it can grow with your company.