There’s a decent opportunity that you’ve heard of SocialOomph before, just under a different name.
It was developed by a Canada-based firm in 2008. This was formerly known as TweetLater.com and concentrated only on social networks solutions for Twitter accounts. However in 2009 the app expanded its functionality by covering other social media networks. To support this expansive approach, the app was relabelled as SocialOomph.
The objective of SocialOomph is to save you time managing your social media marketing through automation.
Seriously, who has the time to trawl through Facebook and Twitter all the time every day?
The app has abilities to manage your activities on Facebook, Twitter, LinkedIn, App Net and other social media platforms and channels. However, you can not connect to Instagram.
Automated Facebook features supplied by the app includes update scheduling and image uploads.
It’s perfect if your small company spends a considerable amount of time and effort on social networks.
Even if you just invest 5 hours a week on social networks, SocialOomph can potentially save you a couple of hours, which will free up your time for other work.
However how much time you will save exactly will depend on how you spend your time on social networks, and just how much overlap there is with the SocialOomph features. So in this Socialoomph Vs Buffer review, we’ll take a look at the most crucial functions of the social media management tool and how efficient they could be for your activities.
SocialOomph Main Features
On the homepage of SocialOomph, you’ll see a huge list of functions to manage your activities. Let’s break down the few core features that are more important than the rest. You’ll have to link all your social networks accounts initially.
You can use it for content management, conversion tracking, keyword filtering, bulk import and post scheduling.
For bloggers, the very best features are the ability to link as numerous blogs as you like to as lots of social media accounts as you like, and automatically generate social posts each time you release new blog material.
Schedule Tweets and Other Social Network Posts
The original tool scheduled Tweets and not much else. It saves a lot of time doing this sort of work in bulk, versus needing to log in to Twitter at the right time and make a post.
Now, you can schedule posts on not just Twitter, however Facebook, Pinterest, and LinkedIn also.
It’s a pretty basic user interface. You select “add update,” compose your post text and after that select from a few various scheduling choices for your social posting.
Keep in mind that you can link several accounts to SocialOomph. If you do, you can pick the account to post on here prior to you schedule the post.
Aside from just text posts, you can schedule any type of post on those supported platforms.
For example, on Facebook you can schedule:
- Image uploads.
- Status updates.
- Group updates.
It’s somewhat irritating that you need to browse to a various location to post each unique type of material.
If you start developing a post in the wrong one, you’ll need to start over once again when you change.
In addition to composing and scheduling blog posts, you can also get one or more RSS feeds and automatically develop article entries from the entries on the RSS feeds.
Track Keywords on Twitter
A special feature that SocialOomph offers is the ability to enter in keywords to track on Twitter.
SocialOomph will find tweets which contain these keywords and email you a list of them every 12 or 24 hr (your choice).
This could be beneficial in a few ways
If you’re utilizing Twitter for audience research study, it provides you a quick snapshot of what individuals presently care most about in your specific niche.
If you’re keeping track of keywords that indicate issues that your product resolves, you can reply to those tweets directly.
Find Targeted Twitter Users to Follow
SocialOomph can likewise assist you in increasing your Twitter followers using a process. A user can automate direct messages in Twitter through which the system will send out a direct message to brand-new followers. A keyword search setup can also be done to look for high-influencing Twitter individuals.
You can use this tool to find people for you to follow. You can then follow those individuals by manually clicking “follow.” You can also follow back when you get brand-new followers. SocialOomph lets you again enter keywords related to your product or niche. It will then browse Twitter and find users who have tweeted using those keywords. You can see all these users in a list and decide if you want to follow them.
There’s a great deal of advanced configuration alternatives here too:
- Set up spam keywords and expressions to filter out.
- Filter out users with a bad following-to-followers ratio.
- Filter out users with a low number of tweets or a “young” account.
- If actively following a lot of users becomes part of your social media strategy, this function alone can save you several hours per week.
As a SaaS platform, access to Socialoomph is sold on a regular monthly basis. Socialoomph offers three paid plans, along with a totally free plan. All paid plans can be paid on a month-to-month or annual basis. They provide a 10% discount for yearly payment on the paid plans. You’ll find these are a lot more affordable compared to other tools such as Hootsuite.
Personal Suite, $0/month – 1 user (individual posts), link 1 social profile, basic posting functions, unlimited scheduled posts (max 3 per hr).
Advanced Suite, $15/month — 1 user (individual and group posts), connect 1 social profile, 1 blog, 1 RSS feed, 1 queue, all posting functions, endless scheduled posts (max 60 per hr per social profile/blog).
Professional Suite, $25/month — 1 user (individual and group posts), connect 10 social accounts, 5 blog sites, 5 RSS feeds, 5 queues, 1 webhook, all posting features, unrestricted scheduled posts (max 60 per hr per social profile/blog), can pay to include additional social profiles, blog sites, RSS feeds, queues, webhooks).
Business Suite, $55/month— 1 user (individual and team posts), link 20 social profiles, 10 blogs, 10 RSS feeds, 10 queues, 1 webhook, all posting functions, unlimited scheduled posts (max 60 per hr per social profile/blog), can pay to include additional social profiles, blogs, RSS feeds, queues, webhooks), $35/month per extra associate, $5/month per additional group.
Who Is SocialOomph Ideal For?
SocialOomph is perfect for absolutely anyone who utilizes social media. Considering that SocialOomph offers a 100% forever complimentary plan, and a massive list of features that can be opened for dirt cheap, their target audience is truthfully, rather massive.
So if you’re a blog writer, social networks lover (or expert), internet online marketer, affiliate marketer, author, instructor, ecommerce vendor, coach, expert, or if you run any kind of marketing agency and you have customers, then SocialOomph can enormously benefit your business. Unlike other tools such as Hootsuite, there is an entirely totally free choice readily available for SocialOomph.
At the end of the day, if you want to automate your social media across all channels and social media accounts, make publishing blog site content simpler, generate new leads, more followers, or increase your website traffic, then SocialOomph is worth taking a look at, particularly considering the reality that you never have to pay a single cent, unless you concur that the functions call for the meager upgrade cost.
- It doesn’t try to do everything, it’s primarily a scheduling tool for your social channels.
- It’s reliable; the business has actually been in operation since 2008.
- It has fairly extensive help documentation.
- Yes, there are help docs, however they could be better (video tutorials or lots of images would help).
- There’s no live chat or e-mail assistance, only a ticketing system.
- The design is unpolished, it’s plainly built with Bootstrap, with little customization.
- It’s not as instinctive as it could be, and it will take you a while to figure out the names for everything you want to do.
- Can not connect to Instagram.
Even if SocialOomph is valuable enough to acquire, is the cost worth it compared to competitors like Hootsuite? Social media management is a congested space with a lots of great, refined tools. You might be able to discover one that you like better for a comparable or lower cost such as SocialPilot or Hootsuite.
SocialOomph is a strong and dependable tool for scheduling social media updates. It’s functioned for years.
If your small business invests a lot of time on social networks marketing and updates from blog posting, chances are that it deserves investing in SocialOomph or a similar type of tool.
Try to estimate just how much time the functions will save your business’s time and resources, and how important that is to your organization, particularly as it does not link to Instagram. Benefit from the free trial to get a more precise estimate if you’re not sure.
There are lots of rivals out there such as SocialPilot and Hootsuite so you’ll need to think about if this is the right tool for you especially if you require Instagram functionality.