In the world of the Internet and digitization, emails are the best and most inexpensive way to promote your product. It offers you the chance to directly reach your clients and share the benefits of your product or services.
However, before you can utilize this marketing method to get more leads, you need to plan for it. For that reason, many software application companies have developed automation software for email marketing. Here’s a review of one such application called Automizy in our Salesforce Marketing Cloud Email Best Practices – Automizy Review.
Automizy is a high-end automation software developed for increasing the ROI of your e-mail marketing campaigns significantly by around 34%. The AI-powered software serves entrepreneurs, online marketers, and others with an opportunity to evaluate the market and optimize/create methods to increase ROI. It also helps you broaden your e-mail list, enhances your process, and get much higher open rates than you normally get on your own.
What’s more fascinating is that Automizy is designed specifically for small and medium businesses, unlike other e-mail marketing tools. This means that even startups and small businesses that have actually simply gone into the marketplace can add value to their business by utilizing this tool. Its designers have actually likewise made it with an extremely easy UI that is simple to use even for a non-professional. It doesn’t need any coding or other abilities for automating a procedure. You can do all you want by simply dragging and dropping.
The automation software likewise has a great reporting system. It can provide you with several metrics like conversion reports, Public API, split testing, and more that you can use to plan your next move.
Another crucial thing is that Automizy likewise has a YouTube channel that contains a number of videos about using it.
Let’s get a more detailed look at what this tool entails by focusing on its functions.
1. Drag & Drop Email Editor
Automizy has a drag-and-drop e-mail editor that lets marketers produce email campaigns with ease and versatility, even without diving into the technicalities.
2. Visualize Automation Builder
Though it includes the power to automate the complete process, it also offers the functionality to see how the email campaign will appear while working on it.
3. Subject Line AB Testing
Automizy not only recommends individualized subject lines however likewise features the functionality to evaluate them even before the campaign begins. This way, it increases the possibility of success.
This AI-based e-mail marketing software likewise lets them schedule their campaign as per the target market’s time schedule.
5. Subscriber Management
As the name suggests, this function helps companies to handle their subscribers. They can have a detailed look at the number of active, inactive, and bounded user subscribers in real-time.
6. Website Behavior Tracking
With this function, one can quickly track the distinction in site metrics before and after releasing an e-mail marketing campaign.
7. Contact Management
It also provides an opportunity to create and manage a complete record of the contacts who will get a tailored email.
8. Campaign Analytics
The tool also comes loaded with the capability to evaluate every modification in your campaign metrics corresponding to the campaign initiated. In this manner, it streamlines the process to figure out which move can impede your course to success and eliminate it from your existing marketing technique.
9. Key Email Conversion Metric Reports
Another distinct function of Automizy software application is that it collects, manages, and provides a complete record of conversion metrics and the corresponding action on releasing a brand-new campaign, and so on.
10. Native Integrations
From Shopify to Hyperise, Clearout, and Pabble Connect, this tool allows you to integrate different native and highly-functional APIs into your campaign to enhance user experience and ROI.
11. Customizable Unsubscribe Page
Finally, it turns an uninteresting unsubscribe page to an enticing one such that the annoyed user may reconsider before unsubscribing to your email marketing campaign.
1. Unrestricted Users
The biggest advantage of choosing Automizy is that it lets you have unlimited users.
You have the opportunity to bring in, engage, and convert a varied number of users at the same time without worrying about hitting your subscriber limits. It does not keep you restricted to a specific set of users like that when it comes to traditional active email marketing platforms.
2. Enticing Subject Lines
By utilizing the power of Artificial Intelligence, Automizy gathers a heap of information around the most popular and effectivesubject lines. Based upon the insights acquired, it brings forth a few of the subject line alternatives that you can go with.
This offers online marketers some efficiency in gathering and evaluating data and enhancing the campaign’s success rate.
3. Save Time and Effort
Previously, the marketing team used to invest a bigger portion of their working hours into writing e-mails, studying and deciding the subject lines, and managing the complete procedure. This can be a tedious and dull job.
And now, with the advent of Automizy, this has ended up being simpler than ever anticipated. By automating the whole process and providing customized (& individualized) subject lines, the tool has made it simpler to run a campaign easily, quickly, and effortlessly. Additionally, it has saved adequate time for marketers to concentrate on other efficient ideas and tasks.
4.14 Days Totally FreeTrial
Another benefit of thinking about Automizy for your email marketing campaign is that it offers 14-days free trials. The very best part is you need not share any credit/debit card details up until the trial duration ends.
It gives you an opportunity to upgrade or change your pricing plan to revise the campaign’s terms and, thereafter, ROI.
5. Live Contact Filtering
Automizy is likewise acquiring huge momentum in the digital marketing world due to the fact that this tool offers the functionality of live contact filtering. Meaning, you can pick/remove the contacts who will get an e-mail newsletter even while processing it.
Something that is yet not possible on any other automatic e-mail marketing platform.
6. Free Live Chat Support
Another service that is making business owners and online marketers inclined towards this automated email marketing platform is that it provides complimentary live chat support.
With this, Automizy makes it much easier for newbies in addition to those executing it from a long period of time back to comprehend all the concepts and discuss their problems with experts anytime and anywhere. They can get them fixed in an effective way to derive better results.
Finally, this tool provides much better services to all at relatively lower rates. Unlike other reputed e-mail marketing automation softwares, it does not keep duplicate, bounded or non-active contacts into account. It charges just on the basis of active user subscribers.
Besides, it operates with the concept of charging based on the number of subscribers. Something that turns it into the cheapest choice available in the market when having minimal user subscribers.
1. Sending Real-time Personalized Newsletters
The primary reason that entrepreneurs are not using this e-mail marketing software application is that it does not offer the functionality of individualizing newsletters in real-time. However, it is anticipated that they are working on it. This indicates that this function may soon be readily available in the upcoming update.
2. More Email Templates
Automizy automates the complete e-mail marketing campaign process to a broader degree. Nevertheless, it does not come filled with sufficient design templates. This is again considered as a reason some businesspeople are turning towards other tools like Mailchimp.
3. Double Opt-in
Unlike AWeber, this AI-powered tool does not provide the option of double opt-in. This indicates users do not receive a verification link on signing up for your newsletters. Hence, spam and indifferent users get added to your list without making a difference to your profit scale.
Now you know what this tool involves, what advantages and disadvantages to think about while picking it for your e-mail marketing campaign, it is likely that you are curious to understand the prices.
This e-mail marketing automation tool is readily available at a minimum of $9. This is the basic version of the tool and empowers you to contact just 200 active user subscribers.
To make sure that you can engage and maintain every user subscriber, the tool includes customized pricing plans. In simpler words, the tool lets you select the best pricing plan for your company, depending upon the number of active subscribers you have.
For example, if you have 500 active user subscribers, the charges for engaging these users would be around $18/month. The rate would be around $119/month for 10,000 to 20,000 active user subscribers.
Using an AI-enabled automation tool like Automizy for managing your email marketing campaign is nevertheless a competitive benefit. It can include endless benefits to your business strategy. It is recommended to bring your team on board, discuss, and integrate Automizy-like software into your marketing process.
Thanks for reading our article on Salesforce Marketing Cloud Email Best Practices Review.